No MKTE for 2023
The Kenya Tourism Board has announced that the 13th Edition of the Magical Kenya Travel Expo will not take place in 2023
Kenya will instead host the 3rd edition of the East African Regional Tourism Expo (EARTE). EARTE is a regional travel fair showcasing the region’s diverse tourism offering to consumers, trade, media, and buyers. The expo is scheduled to take place from 17 to 21 November 2023, in Nairobi.
EARTE is held on a rotational basis by member states of the East African Community. The United Republic of Tanzania (URT) hosted the first EARTE in October 2021 in Arusha and the Republic of Burundi hosted the second edition in September 2022 in Bujumbura. The implementation of EARTE is anchored to the
East African Community Tourism Marketing Strategy (2021-2025), which is geared towards positioning and marketing the East Africa Community as a leading sustainable tourism destination in Africa.
