The African Travel & Tourism Association (ATTA®) is a member-driven trade association that promotes tourism to Africa from all corners of the world.

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Our network

An ATTA® membership provides you with a marque of trust & access to the who's who within our membership, strengthening your network and / or product reach

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Trade Events

The opportunity to exhibit either on the ATTA pavillion or in partnership with ATTA at trade events, both physically and digitally.

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Networking

ATTA® provides direct and indirect networking opportunities through dedicated events, partnership events and through our online members-only Waterhole.

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News

Members benefit from both the opportunity to share their news with our extensive travel trade database, and to receive our newsletters on a daily or weekly basis.

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Training

Providing members and the African tourism community training opportunities to increase product knowledge, up-skill staff and improve their business

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Lobbying & Partnerships

ATTA® represents its members and tourism interests at the highest levels, and members have access to our expert advisors who can support them and their businesses.

Just one comment, "Well organised, well executed - well done!!"

Jason Werdmuller von Elgg

Airlink

I just wanted to say a big thank you for organising last night. Dinner was delicious and all of the presentations were great.

Harriet Whitmarsh

Scott Dunn

Thanks ATTA - some great responses - so much appreciated.

Sandy Wood

Pulse Africa, South Africa

Very well organised, highly informative and very useful, thank you.

Renette Hartridge

Selous Safari Company & Tongole Wilderness Retreat

Latest News

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07 Dec 2022

Singita Lowveld Trust Introduces New Website and Branding

November 2022 – Launching its standalone website this month, the Singita Lowveld Trust (SLT) – Singita’s non-profit conservation and community development partner in South Africa – now offers a dedicated space for audiences to interact with all its active projects in the Sabi Sand and Kruger National Park area.

Member News
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06 Dec 2022

Travel recovery speeds up in Africa

After a bumpy road in travel recovery during the post-pandemic phase, Africa is now performing above the global average when looking at international arrivals for 2022, according to ForwardKeys’ latest air ticketing data.

News

Upcoming Events

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External
20 – 24 February 2023

OurAfrica.Travel

OurAfrica.Travel is THE completely virtual trade show that connects exhibitors from Africa and Indian Ocean Islands with buyers from around the world.

Online Trade Show Online
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7 – 9 March 2023

ITB Berlin

Since 1966, ITB Berlin has been the World’s Leading Travel Trade Show. For 2023 ITB Berlin will be back as an in-person show for the first time since 2019 and in a change from previous years the show will be running over 3 days on an exclusively B2B basis.

Trade Show Berlin
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