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#MeetingsAfrica18: Share-economy highlighted ahead of official opening
More meetings, incentives, conferences and exhibitions (MICE) strategically pegged to bring much-needed investment and boost SA's economic growth, continue to be the tall order of the day.
The recent State of the Nation Address (SONA) by newly-elected SA President Cyril Ramaphosa saw the president announce, amongst other things, an investment conference to take place within "the next three months targeting both domestic and international investors” and further emphasising the economic importance MICE and its capacity to effect change across the continent.
This focus on creating a climate conducive for increased investment is essential if SA is to create the jobs needed to drastically reduce unemployment, says South African Tourism’s business unit - the South African National Convention Bureau (SANCB).
As hosts of Meetings Africa 2018, the have emphasised that SA and Africa are "open for business and on an accelerated drive to increase our share of the global business events pie".
Taking place from 26 -28 February 2018 at the Sandton Convention Centre, the event is set to be officially opened on Tuesday 27 February.