Tourism brand marketing agency launches new website
The travel industry is highly saturated - so if you’re a travel or tourism company, how do you stand out in such a crowded marketplace?
This is the problem that specialised travel and leisure brand agency Boost seeks to solve. As part of this, the agency has recently relaunched its new website, which reflects their focus on elevating travel and tourism businesses through innovative branding and digital presence strategies.
Led by founder Will Stogdale, who was inspired by his upbringing in a multi-generational safari business, Boost recognises that effective online success for travel businesses extends beyond merely having a website. “Successful travel brands also need a comprehensive and well thought out digital strategy that includes an engaging brand story and targeted, search-friendly content,” he says. “There also needs to be an intuitive online experience that authentically mirrors the real-world travel experiences a brand offers.”
As part of their digital offering, Boost’s suite of services include web design, brand and UX strategy, search engine optimisation, content strategy and targeted content generation. Their website also showcases a portfolio of successful past projects for various travel brands, from safari operators to restaurants. Every project they undertake is supported by comprehensive research and analysis of the brand’s desired target audience, as well as a deep understanding of human behaviour, cultural nuances, and the evolving trends in luxury travel. The overall goal? To captivate and engage sales prospects so they’re more likely to convert to bookings and trips.
With a keen eye for detail and a passion for travel, Will says that the launch of Boost’s new website reflects their commitment to redefining industry standards in the travel space. “We hope to really push the boundaries of what success means in the travel industry, by crafting experiences that impact and resonate with discerning travellers to leave a lasting impression.”
