21 Mar 2025

Saruni Basecamp Becomes The Long Run's First Group Member

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Saruni Basecamp has achieved a significant milestone by becoming The Long Run's first-ever Group Member, expanding their commitment to sustainable tourism across all 13 properties in Kenya.

Having joined as Accommodation Members in 2020 with four properties, Saruni Basecamp now brings their entire portfolio under The Long Run's framework of the 4Cs – Conservation, Community, Culture, and Commerce.

Operating within six community-owned wildlife conservancies across Kenya, Saruni Basecamp offers pioneering, ethical safari experiences deeply rooted in community-based conservation. Their business model demonstrates how tourism can directly empower environmental protection rather than simply coexist with it.

The partnership has proven the interdependence of tourism and conservation through practical sustainability initiatives – from solar-powered facilities and wildlife monitoring programs to investments in renewable energy, local supply chains, and waste reduction.

"This is what responsible tourism looks like," says Saruni Basecamp CEO, Jeremiah Mutisya, "where success is measured by both exceptional guest experiences and lasting positive impact on communities and ecosystems."

For more information or reservations, please contact:

Reservations: reservations@sarunibasecamp.com

Sales: sales@sarunibasecamp.com

Marketing: marketing@sarunibasecamp.com

Tel: +254 (0)796 222 555