Namibia Tourism energized with Eastern Europe market
In a strategic move to invigorate tourism in Namibia, the Namibian Tourism Board (NTB) has set its sights on Eastern Europe. Over the past 5 months, NTB has embarked on an extensive marketing campaign, aimed at boosting its visibility and engaging with the travel industry. The goal is to solidify its existing market presence while simultaneously exploring new avenues to attract adventurous travellers.
Fresh off their successful participation in the Africa Showcase during a U.S. Roadshow, where they effectively promoted Namibia as a must-visit destination, the NTB has now concluded a pivotal engagement with travel agents and specialists in Central and Eastern Europe.
This comprehensive roadshow took the Namibian tourism team to key Eastern European cities, including Warsaw, Poland; Prague, Czech Republic; and Budapest, Hungary. The program encompassed a series of workshops, seminars, and networking sessions.
Source: Voyages Afriq