Clickatell: Mobile messaging the next big channel for digital commerce in 2023
In 2023 mobile messaging will emerge as the ideal channel to create holistic commerce experiences for consumers as well as to accelerate business demand and grow revenue.
This is according to research by Clickatell on customer service trends and preferences for travel and retail that identified that brands that personalise both their digital and in-person commerce experiences can generate more meaningful and lasting customer relationships.
The chat commerce and business messaging leader also gives the five additional mobile messaging trends are likely to be the most relevant priorities in 2023 to help brands build and maintain consumer loyalty.
5 mobile messages trends for 2023
- Chat Commerce: the next wave of digital commerce
Pieter de Villiers, Clickatell CEO and co-founder believes the next wave of digital commerce will strongly emerge in 2023.
Source: Bizcommunity