Africa has emerged as one of the strongest-performing regions in international tourism, recording 4% growth in arrivals in the first half of 2026 - well ahead of the global average of 0.4%, according to the latest World Tourism Barometer from UN Tourism.
Roam has introduced a new AI-powered tool that converts existing quotes and invoices into payment-ready bookings, reducing manual data entry for travel consultants.
UK-based travel retail network Advantage Travel Partnership has reported strong growth in bookings to Africa for 2027, with revenue for the region up 23% year-on-year and Egypt up 53% in its latest summer trading update.
ATTA® welcomes the landmark UN resolution to formally phase out the traditional Mercator map in favour of one that more accurately displays Africa’s true size.
Wild Frontiers has unveiled a new logo and visual identity as the Africa specialist marks 35 years of creating and operating journeys across the continent.
ATTA at ITB 2026.pdf
