MEA Travel Spending Set to Surge Nearly 50% by 2030
The Middle East and Africa (MEA) regional travel economy is forecast to grow by 47.7% between 2025 and 2030, adding more than US$50bn in value to the sector, according to Euromonitor International's Travel in an Age of Poly-Crisis report, published alongside updated hospitality data from STR. The findings indicate that consumer travel demand across the region remains fundamentally resilient, with travellers adapting rather than abandoning plans in response to geopolitical instability - increasingly favouring regional destinations, flexible bookings and experience-led travel.
The research is set to be presented in full at the Arabian Travel Market (ATM) 2026 conference, taking place at the Dubai World Trade Centre from 14 to 17 September. Technological integration is identified as a key competitive differentiator in the next phase of market recovery, with AI-driven booking systems, predictive customer support and hyper-personalisation shifting from premium offerings to baseline operational requirements. Markets with established tourism infrastructure and strong international connectivity are expected to rebound most rapidly as consumer confidence continues to stabilise.
Source: Bizcommunity News