Overview

All About Africa is a specialty marketing and operational consulting firm supporting and inspiring social and environmental sustainability in the African Safari industry. We offer a vast range of services from digital marketing, rebranding, mystery shopping, employee evaluation and training, operational enhancements, supplier procurement, sustainability implementations, and product development. Our vision is to integrate socially and environmentally sustainable solutions, products, and organizations into the supply chain and operations of the African tourism industry. We are storytellers who will help small businesses and not-for-profits translate their sustainable impact into meaningful travel experiences for their guests and agent partners to create truly unique and positive experiences. We not only work with local operators, accommodation providers, and product suppliers but also have extensive experience consulting for private businesses of all sizes, associations, tourism boards, regional and national governments, not-for-profits, and other stakeholders. We always support and encourage and support genuinely high-impact practices for destination and brand management. Our core philosophy is based on the principles of sustainability and responsible travel. Not only do these practices address global consumer trends and demands but provide an opportunity for enhanced business operations and competitiveness. We hope you will take a journey with us to find more authentic ways to ensure we are leaning to critical mass adoption of meaningful measures to ensure a more positive social and environmental impact on our communities, natural resources, and cultural traditions.

Activities offered

  • Representation
  • Sales & Marketing
  • PR
  • Eco tourism
  • Destination Training
  • Consultation

Where we operate

  • South Africa
  • Botswana
  • Zambia
  • Namibia
  • Kenya
  • Uganda
  • Zimbabwe
  • Rwanda
  • Tanzania
  • Zanzibar

Where we’re based

  • South Africa
  • United States

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Charities
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Global Sojourns Giving Circle

Website http://www.gsgivingcircle.org/

The Global Sojourns Giving Circle (GSGC) is a philanthropic initiative focused on empowering and supporting community-based organizations in Sub-Saharan Africa that work towards the betterment of children and women. This giving circle operates on the principle of collective giving, where individuals come together to pool resources, share knowledge, and make informed decisions about supporting impactful projects and causes.


GSGC's approach is unique in its emphasis on direct engagement and partnership with local organizations, ensuring that support is both relevant and effective in addressing the specific needs of communities. The circle prioritizes initiatives that promote education, health, economic empowerment, and social justice, aiming to create sustainable change and foster independence among the populations they serve.


Members of the Global Sojourns Giving Circle are encouraged to take an active role in the philanthropic process, from selecting projects to fund, to participating in educational opportunities about the regions and issues their donations impact. This hands-on approach not only enhances the effectiveness of their contributions but also deepens members' understanding of global issues, fostering a deeper connection to the communities they support.


By leveraging the collective power of its members, GSGC amplifies the impact of individual philanthropy, making significant contributions to the lives of children and women in Sub-Saharan Africa. The giving circle model also creates a community of like-minded individuals who are committed to using their resources and influence to drive positive change in the world, making the Global Sojourns Giving Circle a powerful example of collaborative philanthropy in action.

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Kilimanjaro Porters Assistance Project

Website http://www.kiliporters.org

The Kilimanjaro Porters Assistance Project (KPAP) is a non-profit organization dedicated to improving the working conditions of the porters on Mount Kilimanjaro, Tanzania. These porters play a crucial role in assisting climbers to reach the summit, carrying equipment, food, and personal belongings through the challenging and often harsh conditions of the mountain. Despite their essential contributions, porters have historically faced poor working conditions, including inadequate wages, insufficient clothing and equipment, and a lack of proper shelter and food.


KPAP aims to address these issues through a comprehensive approach that includes education, advocacy, and partnership with trekking companies. The organization works to ensure that porters receive fair wages, proper attire, and adequate food and shelter while on expeditions. KPAP also focuses on raising awareness among climbers and tour operators about the ethical treatment of porters, encouraging responsible tourism practices that prioritize the well-being of the workforce.


In addition to its advocacy work, KPAP offers training programs for porters to enhance their skills, including English language courses, first aid training, and environmental conservation techniques. These programs aim to empower porters, improving their employment opportunities and promoting sustainable practices on Mount Kilimanjaro.


KPAP operates through the support of donations, partnerships, and volunteer efforts, relying on the global climbing community to help enforce ethical standards and practices. By championing the rights and welfare of Kilimanjaro's porters, the Kilimanjaro Porters Assistance Project plays a vital role in ensuring that the pursuit of adventure on one of the world's most iconic mountains is carried out with respect and dignity for those who make it possible.

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Ongula Homestead Village Academy

Website http://ongula.com/academy/

The Ongula Village Homestead Academy, located in the heart of Namibia, represents a pioneering initiative aimed at preserving and promoting the rich cultural heritage of the Ovambo people, one of the largest ethnic groups in Namibia. This unique educational and cultural institution is set within a traditional Ovambo homestead, offering an immersive experience that bridges the gap between past and present.


The academy's mission is multifaceted, focusing on cultural preservation, education, and sustainable tourism. It serves as a living museum where visitors can learn about traditional Ovambo architecture, crafts, farming practices, and culinary arts, thus providing a comprehensive understanding of the Ovambo way of life. By engaging with the local community, visitors gain insight into the customs, beliefs, and social structures that have shaped the Ovambo people's identity over centuries.


In addition to serving as a cultural showcase, the Ongula Village Homestead Academy is dedicated to the educational development of the local community. It offers workshops and programs aimed at teaching young people the skills necessary to preserve their cultural heritage while also equipping them with knowledge and tools for modern living. This includes training in sustainable agriculture, entrepreneurship, and environmental conservation, ensuring that the community can thrive in a rapidly changing world.


The academy also plays a significant role in promoting sustainable tourism in Namibia. By offering authentic cultural experiences, it attracts visitors interested in cultural exchange and learning, thus providing economic benefits to the local community. The Ongula Village Homestead Academy stands as a testament to the resilience and richness of the Ovambo culture, offering a model for cultural preservation that respects tradition while embracing the future.

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Uthando

Website http://www.uthandosa.org

Uthando South Africa is a unique and innovative non-profit and fair trade organization based in Cape Town, South Africa, dedicated to supporting and empowering local grassroots social development projects. The organization's mission revolves around addressing various social issues, including poverty, inequality, and lack of education, through community involvement and sustainable development initiatives. Uthando, meaning "love" in Xhosa, reflects the organization's approach to philanthropy, emphasizing love, compassion, and humanity towards those in need.


By offering a range of educational and culturally enriching experiences, Uthando South Africa connects tourists and volunteers with local projects, allowing them to witness firsthand the challenges faced by communities and the impactful work being done to address them. These experiences not only raise awareness but also generate financial support for the projects, which include initiatives in education, healthcare, agriculture, animal welfare, and the arts.


Uthando South Africa's model is based on transparency, accountability, and direct funding, ensuring that donations and support directly benefit the intended projects and communities. This approach has earned Uthando recognition and awards for its contributions to social justice and community development, making it a beacon of hope and a source of inspiration for many around the world. Through its efforts, Uthando South Africa showcases the power of collective action and the profound impact of kindness and generosity in building a more equitable and compassionate society.

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