Welcome to the ITB Berlin 2026 Media Releases page from ATTA® - the African Travel and Tourism Association. 

Discover the ATTA® official press releases for the show alongside updates from some of the 46 travel organisations exhibiting on the ATTA® ITB Berlin Stand. Stay up to date with ATTA exhibitor news emerging from Europe's biggest travel trade show in this its 60th year.

In 2026, Africa takes centre state as Angola is the official Host Country of ITB Berlin.

Frances Tuke

Frances Tuke

Public Relations Manager, ATTA® - African Travel and Tourism Association

Frances is an experienced PR and communications professional, specialising in the travel industry across a range of its B2B and B2C sectors including travel associations, expedition cruise, OTAs, tour operating, adventure, travel insurance, tourist boards and transport with a proven track record in PR strategy development, media relations, digital media relations, stakeholder engagement, event management, content development and creative ideas.

She has worked for the award-winning PR agency LOTUS since 2013 and before that, headed up the press office for ABTA, the Travel Association. She loves Africa, the great outdoors, adventure travel, history and culture and has increasingly been motivated by purpose-driven and sustainable travel. 

Email:
[email protected]
Phone:
+442079374408

ATTA Official Releases


Member Releases