New Member - Eco Africa Digital
About Eco Africa Digital
Our Story
Eco Africa Digital is an award-winning marketing agency that specializes in transforming storytelling, AI insights, and digital advertising expertise into significant returns on investment and direct bookings. With over a decade of experience, we cater to a diverse clientele, ranging from prominent high-end Safari Lodges to boutique-style and simplistic local businesses, all while promoting sustainable tourism across Africa.
Our Mission
We are committed to the core values of showcasing Africa's unrivalled beauty and sustaining its vibrant cultures and ecosystems for future generations. Our approach intertwines our deep-rooted passion for the continent with innovative marketing strategies that ensure continuous improvement and leadership in our niche market.
Awards and Recognition
Our efforts continue to garner acclaim across numerous industry awards, reflecting our commitment to excellence in digital marketing for tourism. In 2024, we were proud to be recognized as the Runner-Up at the Africa Tourism Leadership Forum for Outstanding Entrepreneurship. The previous year, we earned the Runner-Up position at the World Travel Market Africa Awards for the Most Compelling Agency Story, receiving the Silver Award, and were also a Top 5 Finalist at the Africa Tourism Leadership Awards for Outstanding Media & Marketing. Adding to our accolades, in 2022, we were named the Best Travel & Tourism Marketing Agency by Corporate Vision and were Finalists in the Digital Campaign Story category at the World Travel Market Africa Awards. These honours are a testament to our innovative strategies and our unwavering dedication to promoting sustainable tourism in Africa.
Leadership
Our visionary CEO, Lizanne du Plessis, has been instrumental in shaping the agency's direction. Inspired during her Master’s research on ecotourism in Kenya, she witnessed firsthand the impact of tourism on local communities and the environment. This experience laid the foundation for Eco Africa Digital, driving our mission to use marketing as a powerful tool to increase tourism revenue that is further invested in conservation and cultural appreciation.
Looking Ahead
From humble beginnings to a dynamic team, Eco Africa Digital has grown into a leader in creating nuanced digital strategies that deliver outstanding results. Trusted by tourism brands worldwide, we continue to drive more tourists to Africa, enhancing the continent's prosperity and preserving its legacy. Join us as we pave the way for a thriving future for Africa through cutting-edge digital marketing.