Webinar Recording: Boschendal Wine Estate and Dorp Hotel
In this ATTA® webinar, Terri Stone, Sales Executive for Boschendal & Dorp Hotel, introduced two distinctive South African hospitality experiences united by a shared commitment to regenerative tourism through the Purpose Collective.
The webinar explored Boschendal, one of South Africa's oldest working wine estates, established in 1685 and set across 1,900 hectares between Stellenbosch and Franschhoek. Attendees learned about its award-winning wines, regenerative farming practices, luxury accommodation, farm-to-table dining, outdoor experiences, and its achievement as the first wine estate globally to receive Green Key Certification.
Terri also showcased Dorp Hotel, Boschendal's urban sister property, perched on the slopes of Signal Hill above the historic Bo-Kaap. She highlighted its individually designed rooms, panoramic views across Cape Town, intimate event spaces, and distinctive approach to hospitality.
Throughout the session, Terri demonstrated how the two properties complement one another, enabling travel professionals to create seamless itineraries that combine the Cape Winelands with Cape Town. She also highlighted flexible venues for leisure groups and events, locally sourced cuisine, sustainability initiatives, and the shared philosophy of creating spaces where nature flourishes, communities prosper, and guests reconnect with their surroundings.
Summary of the Key Points of the Webinar
The key focus of the presentation on the partnership between Boschendal and Dorp Hotel centres on their alignment under the Purpose Collective, a network of regenerative hospitality spaces in South Africa.
The primary structural points of the collaborative presentation are organized below:
1. Strategic Alignment & The Purpose Collective
- Unified Network: The presentation establishes both properties as cornerstones of the Purpose Collective, linking a historic winelands farm with an urban boutique property.
- Shared Philosophy: Both locations emphasize creating spaces where nature flourishes, communities prosper, and guests can reconnect with their surroundings.
2. Complementary Property Profiles
- Boschendal Wine Estate (Franschhoek): Highlights an expansive 1,900-hectare historic living farm focused on world-class wine tourism, eco-certified regenerative farming, and extensive outdoor experiences.
- Dorp Hotel (Cape Town): Positioned as the urban sister property located on Signal Hill above Bo-Kaap, featuring a 38-room boutique setup focused on intimate events and panoramic city views.
3. Sustainability & Regeneration Focus
- Eco-Milestones: Features Boschendal's milestone as the first wine farm globally to achieve Green Key Certification.
- Soil-to-Fork & Local Sourcing: Showcases how both properties focus on hyper-local ingredients, with Boschendal supplying ethically grown farm produce directly to its culinary spaces.
4. Group & Event Capabilities
- Dual Destination Packages: Leverages the contrast between the historic Cape Winelands and Cape Town's urban center for bespoke travel itineraries.
- Venue Versatility: Details the capacity to scale from intimate meetings of up to 30 guests at Dorp Hotel to grand venue offerings like The Olive Press (up to 200 guests) at Boschendal.
