Visit Rwanda launches Instagram Citizen Science Program for gorilla conservation
Visit Rwanda and the Rwanda Development Board (RDB) is launching a new innovative use of technology to protect and conserve gorillas and promote sustainable and responsible wildlife tourism in the country. With GorillaGram, visitors to Rwanda's Volcanoes National Park will not just get to spend time with the country's famed mountain gorillas, but they can also utilize Instagram to help play an active role in gorilla conservation by sharing their own experiences and photos through the platform.
Rwanda is home to some of the only populations of mountain gorillas, and their protection has been a conservation success story in Rwanda. Over recent decades, the population has grown to over 1,000 individuals, up from just 480 in 2010. With the intentions of continuing conservation efforts and further growing the population of wild gorillas, the Rwandan gorilla families will now have a presence on Instagram through this project. GorillaGram will make them the first population of wild animals in the world to have an active social media presence that helps with vital research, management and protection.
Source: Travel Daily News