'One Tourist, One Tree' Campaign Launched in Kisumu
The government has launched an initiative that will see visitors to the country plant trees as part of efforts to attain the 15 billion trees by 2032.
The campaign dubbed "One Tourist, One Tree" will rally stakeholders and travelers to actively participate in planting tree activities in a bid to preserve and replenish the country's rich biodiversity.
Tourism Principal Secretary John Ololtua says the campaign is centered on the growing need for competitive destinations like Kenya to strike a balance between tourism development and conservation.
Ololtua says Kenya receives a number of local and international tourists in their sites, which will help the country to attain its target in regard to trees planted.
"Tourism is a major economic driver, contributing 10 percent of our GDP and employing one in ten people worldwide," he said.
However, the PS says the sector also accounts for about 8 percent of greenhouse gas emissions.
Speaking in Kisumu on Monday at the start of the United Nations World Tourism Day, when he led a tree planting session at Kajulu hills, Ololtua appealed to the stakeholders in the hospitality sector to set aside a place where these trees can be planted.
Source: AllAfrica