NEWSFLASH: Sign our Born To Live Wild Pledge this World Tourism Day

Born To Live Wild: A Tourism Pledge for Wildlife

The Blood Lions ‘Born to Live Wild’ Tourism Campaign and Pledge has been signed by more than 215 tourism operators from around the world. By signing the Born to Live Wild pledge, these tourism businesses have committed to not knowingly support any commercial captive operator that contributes to the cycle of captive breeding, canned hunting and commercial exploitation of wild animals. This includes all petting and ‘walking with lions’ tourist attractions, as well as voluntourism involving the handling of young predators.

This pledge has become a central part of what we are all trying to achieve, and the operators who have all signed the Born to Live Wild pledge have demonstrated their commitment to securing the survival of Africa’s predators in the wild by supporting and promoting Africa as an authentic, wild and ethical tourism destination.

This World Tourism Day we urge you to sign this Born to Live Wild pledge and join our campaign.

Send an email with your company logo to [email protected] for more information. Once signed, your logo will be added to our Born To Live Wild page and your company name linked on our Partners page. 

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