ETOA Becomes Newest Affiliate Member of UNWTO
The Ethiopian Tour Operators Association (ETOA) achieved a major milestone by being accepted as the newest Affiliate Member of the United Nations World Tourism Organization (UNWTO) during the 121st UNWTO Executive Council meeting held June 10-11 in Barcelona, Spain.
ETOA's inclusion marks the first time an Ethiopian private sector tourism body has joined the UNWTO, signifying an important step in raising the country's profile in the global tourism industry. As an Affiliate Member, ETOA will be able to engage directly with UNWTO leadership and promote Ethiopia's rich cultural heritage and natural attractions.
"This is a proud day for Ethiopian tourism," said ETOA President Fitsum Gezahegne Lakew, who headed the delegation attending the Barcelona meeting along with board members Bogale Abey Mesfin and Yared Mulugeta Endale. "UNWTO membership allows our voice to be heard on the world stage as we showcase all that our country has to offer", added Fitsum.
Source: ETOA