Art Of Safari Launches Business-Consulting Division, Art Of Safari | Consulting
Boutique safari specialist Art of Safari has extended its corporate profile to include a business-consulting division, Art of Safari | Consulting.
The consultancy will service safari lodges and DMCs, advising in both commercial and hospitality capacities.
Respected businessman Gary Lotter – Art of Safari founder and CEO – has joined forces with food & hospitality expert Yvonne Short as the principal consultants for Art of Safari | Consulting. With their unique backgrounds in the commercial and hospitality arenas of the African safari industry, they offer an unparalleled skill set to tap into.
‘We combine nearly 60 years of experience in the African safari industry,’ says Lotter. ‘Whether you’re a startup, looking to take your lodge to market, or you want to improve an established lodge’s hospitality offering or commercial strategy, we provide tactical advice and hands-on support on a project or long-term basis. We also work with African DMCs to enhance their commercial and digital marketing strategies.’
Gary and his team will aid in the development of sales, marketing and distribution strategies – as well as project manage the design and development of sales and marketing collateral – that deliver global reach, innovative revenue-yield management and a beautiful, cohesive brand identity.
Yvonne and her team will assist in the development, and delivery, of an unforgettable guest experience that includes gracious hospitality, flawless service and mouth-watering food in carefully considered surroundings.