Africa Tourism Fair Returns to Sharm El Sheikh in May 2025

Africa’s leading tourism fair, ATF25 Egypt, will return to Sharm El Sheikh on 22-23 May 2025, bringing together key industry players to promote the continent’s travel sector. Hosted at the Rixos Radamis Sharm El Sheikh Hotel and sponsored by Rixos Hotels Egypt, the event will feature representatives from over 70 countries, including travel agencies, tour operators, and hospitality brands, aiming to strengthen international partnerships and position Africa as a global tourism destination.
Organised by GMT Fuarcılık, the 2025 edition is expected to attract more than 5,000 industry visitors and over 100 tourism brands. Last year’s event welcomed 2,000 travel agencies from 67 countries, and this year’s fair anticipates over 10,000 B2B meetings focused on business collaboration, investment opportunities, and sustainable tourism. With a strong emphasis on Africa’s cultural heritage and tourism development, ATF25 Egypt aims to drive economic growth and innovation within the continent’s travel industry.
Source: FTN News