05 Jun 2023

A vibrant new era for Singita Mara River Tented Camp

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This intimate and much-loved tented camp, situated on a dramatic riverbend in the northernmost tip of the Serengeti, is set to be reinvigorated when its bold and playful new look is revealed on 1 June 2023.

Mara’s new incarnation celebrates the remarkable landscape. A palette inspired by the setting, and eye-catching accents and art inspired by the vibrant colours and graphic patterns of local Maasai beadwork and textiles, set the tone for an engaging and exciting, yet comfortable camp. Here, a dynamic design goes hand in hand with ease and comfort – embodying the adventurous and light-hearted spirit at the heart of Mara.

Mara’s new look pays homage to the colourful palette and geometric motifs so central to Maasai culture. Intricate beadwork and patterns in saturated tones of blood red, ochre and indigo feature on furniture, art and accessories, while a soothing and grounding palette of foliage-inspired green and rich, earthy browns allows the camp to merge with the wilderness.

“The new-look Mara has been created for travellers who are longing for adventure, and the sense of romance typical of tented travel. The design concept leans on local culture, and is a characterful and contemporary take on Maasai geometrics. We’ve sought to create a calm and contextual, yet bold and uncluttered utilitarian interior with pops of colour and surprise,” says Georgie Pennington, Group Head of Creative Direction.

In the main lodge area, a new pool sala will invite casual alfresco dining and relaxed lounging. And to facilitate easy coming and going during the day between outings, guests can help themselves from the signature bar-deli whenever they want to.

Similarly Mara’s food offering too has evolved to embody this sense of ease. Refreshed and renewed with an enhanced emphasis on East African flavours, as ever, wellbeing forms the foundation of our menus, and locally sourced and seasonal ingredients feature prominently. Wholeness is woven into your stay throughout, with wellness treatments outdoors, gym-in-a-bag, yoga or meditation on your deck, to leisurely soaks in a bathtub overlooking the Mara River making connecting with nature seamless.

Mara operates entirely off the grid and relies on a custom-designed solar system for its power. LED lights throughout result in a lower load. More indigenous trees have been planted around the camp, to create additional shade and negate the need for air conditioners. Appliances, such as the bar-deli fridges, and the energy-efficient fans in tents are all AAA rated. Additionally, artisans from the area and only local construction workers worked on the project.

Singita’s guests traverse 98,000 acres of remote and untouched wilderness in Tanzania’s Serengeti, and have exclusive access to some of the world’s most sought-after game-viewing – including one of the famed crossing routes of the Great Migration.

*Children 10 years and older are welcome at the camp.