Experience Africa brings together the people shaping travel to Africa – from DMCs and lodges to tourism boards and tour operators. Through curated meetings and vibrant networking, it’s the must-attend annual event for anyone selling or representing African travel.
Join the ATTA Stand at ITB Berlin 2026 (3–5 March, Hall 20) and showcase your brand alongside Africa’s leading tourism professionals at one of the world’s most influential travel trade shows. Limited spaces available on a first-come, first-served basis.
Join us for an exclusive webinar with luxury safari leaders, Cheetah Plains, as we explore how refined design and cutting-edge sustainability redefine the modern safari experience.
Fastjet Zimbabwe marked its 10th anniversary on 28 October 2025 in Harare, highlighting a decade of operations connecting people and places and contributing to tourism and trade in Zimbabwe and the region.
Hideaways Africa has launched a new collection of safari packages across Southern Africa, created to make safari travel simpler, smarter, and better value for guests and agents alike.
Qatar Airways and Air Algérie have launched a codeshare to improve connectivity between Algeria and key markets in Asia and the Middle East via Doha’s Hamad International Airport.
Uganda has intensified a coordinated tourism and trade push in Germany, aiming to lift annual arrivals from Germany from more than 28,000 to at least 40,000.
