Africa’s tourism story is evolving — and one of its most promising opportunities lies in the growing Halal travel market.
Join Hafsa Gaher, Founder of the Halal Travel Network (HTN), for an insightful session exploring how Africa’s rich cultural, historical, and spiritual connections position it as a natural leader in Muslim-friendly tourism.
This webinar will unpack what Halal tourism truly means, why demand for it is growing globally, and how African DMCs, accommodations, and tourism businesses can confidently welcome Muslim travellers without major overhauls and without compromising on their existing markets.
Learn practical steps to tap into a US$300 billion market, hear examples of success that have already taken place across the continent, and discover how small, strategic changes can unlock long-term growth, brand loyalty, and sustainability.
Whether you are new to the concept or already taking your first steps, this session offers a clear, collaborative look at why Halal tourism is not just a trend — it’s Africa’s next frontier.
