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Fastjet making moves to help open skies, drive tourism
Fastjet's reinstatement of its route between Johannesburg and Victoria Falls has seen significant positive movement in bookings. The route was temporarily suspended during the carrier's stabilisation plan implementation period but relaunched at the end of July. Demand for more affordable travel has increased substantially as Fastjet's South African traffic continues to grow along with international connecting travel.
According to reports published in Zimbabwe, tourism to the resort town has seen 21% year-on-year growth, with increased with increased air traffic coupled with last year’s $150m airport upgrade counted as significant contributing factors.
Travel to Victoria Falls sees positive jump
“Interest by South Africans in visiting Victoria Falls has also seen a positive jump. While reports show a decline in inbound tourism from the region, anecdotal evidence and trade feedback suggests that the Falls now rank amongst the top three future African destinations for South Africans, keeping company with Zanzibar," says Fastjet spokesperson Hein Kaiser.
Weekend getaway travel also continues to grow as more affordable accommodation options become available in the resort town. International traffic to Victoria Falls is also up with Zimbabwean media reporting growth from American, German, French, Australian and Japanese inbound markets.