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South Africa: Tourism Prospects Look Golden for South Africa and China
Pretoria — China and South Africa have pledged mutual support for each other's tourism ventures as the two countries deepen cooperation on all fronts of their development.
South African Tourism Minister Tokozile Xasa and the Vice Minister of the Chinese National Tourism Administration (CNTA), Wang Xiafeng, met on the sidelines of the South Africa-China High Level People-to-People Exchange Mechanism (PPEM) to explore avenues of joint cooperation between the two powerhouses.
"In our bilateral meeting between ourselves and the Vice Minister, we committed to support each other in promoting our respective destinations. We also agreed to support businesses in establishing stronger partnerships to grow the tourism industry in both countries.
"The importance of the relationship between government and business in the tourism industry can never be overemphasised. For tourism to thrive, governments need to forge a stronger collaboration with the industry," said Minister Xasa.
The PPEM was inaugurated on Monday in Pretoria, and is an extension of the cordial and mutually beneficial relations between China and South Africa. The PPEM allows the two countries to exchange information and identify common objectives and strategies, and create opportunities for people in both countries to benefit from the sharing of social, cultural and economic capital across government, academia, business and civil society.
The 'Discover Beautiful China' event, hosted by the CNTA, was held under the auspices of the PPEM on Monday.
South Africa and China signed the Agreement on Cooperation in the Field of Tourism in October 2013. The key focus areas of the agreement include skills development (exchange of capacity building initiatives) and promoting tourism development and investment opportunities, including tourism marketing of both countries.