Atta CEO: Let’s keep wildlife wild

The latest article written by Atta CEO Nigel Vere Nicoll for Tourism Update.

Running a trade association is not always easy. With over 600 members everyone has a right to a view. Certainly all associations should represent their members. But when the issues are highly inflammatory our intervention can sometimes fuel the flames rather than put them out. The cry is nearly always that our association, promoting tourism to Africa, should only spread positive images of our industry, never negative. For that reason despite requests from some members we have not openly engaged in the debate on canned hunting in Southern Africa.

Read the full story here.