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Zimbabwe vice-president Mujuru to launch tourism policy
Zimbabwe’s Vice-President Joice Mujuru has launched a tourism blueprint which is expected to make the sector generate $5 billion annually by 2020.
The National Tourism Policy (NTP) is meant to transform the sector into one of the highest earners in terms of revenue generation. The launch of the policy follows consultation involving the ministry of Tourism and Hospitality Industry, Zimbabwe Tourism Authority, Zimbabwe Council for Tourism and the academia.
Tourism and Hospitality Industry minister Walter Mzembi said attempts to craft the policy in the past had failed. He said NTP will be a revision of a policy produced during the inclusive government and passed by Cabinet in 2012.
The policy will treat the whole country as tourism development zones and looks at other tourism opportunities such as religious, agro, industry, township and mining tourism to lure tourists and grow the sector contribution to total revenue.
Source: News Day