The Most Beautiful Day ... With South Africa, workshop-event for Italian trade on Tuesday, March 28th in Milan, Ital

JoyCo’ representative office in Italy will launch for its client South African Tourism a one day workshop-event engaging Travel Agents in direct training and meetings with specialized operators and captivating them in an emotional viewing of South Africa through the big screen.

We know that trade is a strategic partner for destination marketing in the Italian market– says Gioja Tresoldi, JoyCo’ Managing Director – and we have tailored the workshop-event for South African Tourism as a privileged opportunity of training and networking. Travel agents will live a 360°South African experience. They will learn about South Africa and get detailed information on new products by the destination specialists, they will admire the beauty of the country through the projection of the movie “The Most Beautiful Day” filmed in South Africa, and some lucky ones will experience South Africa first hand thanks to travel related gifts offered by exhibitors."

Among the trade partners that will participate in the event there will be 10 Italian Tour Operators (African Explorer, Best Tours, Caleidoscopio, Cividin Viaggi, Clup Viaggi, Gastaldi Holidays, Idee per Viaggiare, Il Diamante, Mokoro Tours, Naar), 2 South African products (Sunlux Collection by Sun International e Tsogo Sun)andthe airline Qatar Airways.

For further information:

Silvia Testoni

Marketing & Communication JoyCo’ - enjoy the tourism